Decorating Den Interiors To Bring Designers from 25 States to High Point Market
Furniture World News Desk on
10/18/2024
Decorating Den Interiors designers visiting Braxton Culler’s showroom at High Point last year.
Decorating Den Interiors, North America’s only full-service interior design and home
furnishings franchise company, is bringing design professionals from 25 states to October’s High Point Home
Furnishings Market.
Five of the company’s designers will serve on special panel discussions. Barbara Elliott and her sister
Jennifer Ward-Woods, of Stone Mountain, Ga., along with Lynne Lawson and Laura Outland, of Columbia, Md., will be
discussing “Designing for Different Generations” at Universal Furniture’s Learning Center. The
company’s Designer of the Year, Krista Shugars, will be on a panel addressing “Luxury is an Attitude:
Building Insane Revenue with Everyday Clients” in the Gabby Showroom.
“We have been bringing our design professionals to High Point showrooms and factory tours for more than 20
years,” says David Haseley, sr. vice president of merchandising and marketing. “In the last 12 years, we
have brought nearly 100 each year.
We will be visiting 21 showrooms of suppliers that participate in our LIVV Home Collection™,” Haseley
explained. “We organize into several groups with each having its own schedule. In addition to seeing new
products, our market days also build wonderful camaraderie, which is a major part of our brand.”
The states represented by DDI designers are Arizona, Alabama, California, Colorado, Florida, Georgia, Illinois,
Indiana, Iowa, Kentucky, Maryland, Michigan, Missouri, Nevada, New Hampshire, New York, North Carolina, Ohio,
Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Vermont and Virginia.
About Decorating Den Interiors
Founded in 1969,
Decorating Den Interiors design professionals benefit from a business model that provides them with a proprietary
business management system, national advertising, local marketing materials including a turnkey digital package,
public relations assistance, continuing education, and direct access to suppliers. “We like to say it’s
being in business for yourself but not by yourself,” says James S. Bugg, Jr. president and CEO of the
Easton-Maryland based company.