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Ashley Refreshes Bakersfield Store With Updated Floor Plan, Mattress Gallery, And Interior Design Elements

Furniture World News Desk on 5/14/2024

Ashley is celebrating the refresh of its Bakersfield, California store. The refreshed store offers a modern, contemporary look with on-trend designs and features an open concept, updated mattress gallery, and new interior design elements. Ashley’s new store layout showcases trend-forward styles and highlights new product offerings inspired by current design trends to make your space your own. The refresh comes on the heels of the brand’s larger rebrand announced last year which seeks to maintain relevance among consumers while attracting a younger demographic of customers who are looking for an upscale and on-trend look at an affordable price point. Ashley also recently introduced new lower price points as part of the rebrand, bringing savings back to customers.

Ashley will celebrate with an in-store event for consumers, offering giveaways, free workshops, and more. The open-to-the-public event will feature photo moments, a live DJ, face painting, light refreshments, workshops from local vendors, and highly coveted giveaway prizes drawn every hour. The first 20 guests in line will receive a free pair of Bose Headphones, and one lucky winner will receive the grand prize item of a RadRunner 2 Electric Utility Bike. Hourly giveaways include an air fryer toaster oven, Ninja CREAMi, YETI Cooler, and Nintendo Switch Family. Free workshops open to consumers include creating your own bouquet with Violeta Does It All and making your own keychains with ADreamKrafter. Visit this page to learn more about the event.

“We’ve worked hard to create a store layout that gives our customers the best shopping experience possible, and we’re thrilled to bring this updated layout to our Bakersfield location,“ said Chris Wantlin, Chief Retail Officer, Ashley Global Retail. “The entire community is invited to celebrate Ashley’s new look, and we can’t wait to see everyone there!”

Customers interested in learning more about their local Ashley store refresh event can connect with Ashley through their local Ashley Facebook page.



About Ashley
Ashley is committed to being your trusted partner and style leader for the home. This commitment has made Ashley the largest furniture store brand in North America and one of the world’s best-selling home furnishing brands with more than 1,125 locations in 67 countries. Start designing your dream home today. Visit Ashley online at www.ashley.com.